Now this is how it’s done !

August 29, 2013 at 11:18 am 2 comments


In March, we’d written about the controversial Ford Figo ads on this blog, a mistimed and insensitive attempt at using humour to increase sales and / or win an award.

Recently came across this Daihatsu ad from a few years ago that conveyed a similar message but in a manner that was actually funny and cute. The ad was quite well-received at the time, am now wondering whether I should add lack of originality to the Forg Figo communication team’s list of sins – were they just imitating the Daihatsu ad and taking its basic premise a bit further ?

In case you have more time, busy reader, you can amuse yourself by taking a look at all the car ads shown in this list of ten best automotive print ads of all time.

Enjoy the holiday, folks.

  • Zenobia Driver

Entry filed under: Advertisements, Communication, Observations. Tags: , , , , .

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2 Comments Add your own

  • 1. worklesslivemoretoday  |  August 29, 2013 at 2:03 pm

    That ad is the best! Ahahah


    • 2. escapevelocityblog  |  August 30, 2013 at 4:12 am

      It is, isn’t it ?
      Though some of the other ads in the list of ten best car ads are rather funny too.

      Keep laughing,



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